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Influencer Marketing Course

In this half day course, we will share our guidance on how best to plan your influencer outreach projects from start to finish.

  • Learn how to find suitable influencers
  • Guidelines to stay legal when working with influencers
  • Paperwork – how to ensure you are protected with contracts
  • The systematic process to follow for a successful Influencer campaign
  • How to measure the results of your influencer campaign

Course Programme

The Influencer Landscape

- The influencer marketing landscape including how the industry sectors differ
- How influencers typically work and the options for you

Finding Influencers

- How to find influencers using both paid and free tools
- How to approach influencers

Contracts and Payments

- Paperwork – how to ensure you are protected with contracts
- How best to process payments to influencers if running a paid influencer campaign
- Guidelines on how to stay legal and ensure your influencers do too

Systems & Measurement

- The systematic process to follow for a successful influencer campaign
- How to measure the results of your influencer campaign

Throughout the Course

- Case studies
- Q & A throughout

All attendees receive a certificate, a printed and digital copy of the course material and three months post course support.

Refreshments provided.

Why SocialB?

– First-hand experience from a company who works in digital for global brands

– Small group sizes

– Global Industry Expert Tutors

– Highly actionable & interactive learning

– 3 months post course support included

– Highly qualified & accredited global digital marketing agency

– Course content provided in printed & PDF format

– Certificate of Achievement – CPD Credited

– Excellent venue locations & facilities

– 9/10 Net Promoter Score (*a measure of the willingness of customers to recommend a company’s products or services to others – read more)

Course Overview

This influencer marketing course will help you to approach your influencer campaigns with confidence. The influencer landscape can be a minefield and with over 24% of organisations* struggling to understand the process of running a successful influencer campaign this half day workshop will overcome all of these struggles.

Our course is designed to show you how best to plan, implement and measure your influencers campaigns to achieve maximum impact and meet your organisation’s objectives.

Our half-day Influencer Marketing course is aimed at businesses who already have established social media channels and an overall online presence. Attendees should have a basic knowledge of social media, and a social media plan in place is helpful but not essential. This workshop-style course incorporates the opportunity for lots of questions and we will share our wealth of first-hand knowledge and experience throughout.

This half-day course provides a wealth of knowledge whether you are starting out with influencer marketing campaigns or have previously run a campaign and had problems or frustrations along the way.

*source 2019 Influencer Report

Testimonials From Some Of Our Clients

"Very useful, will 100% refer to the notes & presentation in the future. "
Superdry
" I thought the entire session was fantastic. Very much enjoyed the session. The trainer was great at explaining, providing the right information, answering my questions effectively and giving insight to my role. Absolutely fantastic! Really gave me some confidence back. The trainer was able to help me put some grey areas into perspective."
Greene King

Some of our recent course attendess

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