Google Analytics – Advanced Course Live Online

Do you want to take your Google Analytics knowledge to the next level? Are you ready to learn more advanced web analysis, delve deeper into user behaviours and understand social media ROI.

This live online advanced course is designed to upskill a beginner or intermediate marketer who already uses GA. You will learn advanced techniques within analytics to improve and fine-tune your channels across the digital marketing landscape.

This course is delivered live online & limited to only 10 businesses per workshop series.

Using Google Analytics Advanced Segmentation
Advanced SEO Reporting Fundamentals
How to Measure & Report Social Media ROI
Paid Search & Google Ads Reporting

Keyword Tracking & Analytics
Utilising Google Search Console
Delivered as 4 x 2-hour live online sessions each week (plus you will have access to the recordings)
Limited to 10 people per workshop series to ensure you get the most from the live online course

Advanced Google Analytics Who Is The Course Suitable For?

This 8 hour live online (delivered over 4 x 2 hour sessions) Google Analytics course will test and develop your knowledge for the more advanced Google Analytics user. You will already be confidently using Google Analytics for reporting and analysis or you will have attended our Google Analytics for Beginners course.

Why Choose SocialB?

– First-hand experience from a company who works in digital for global brands

– Small group sizes (max. 10)

– Global Industry Expert Tutors

– Highly actionable & interactive learning

– 3 months post course support included

– Highly qualified & accredited global digital marketing agency

– Course content provided in PDF format

– We can deliver this course internationally upon request

– Certificate of Achievement – CPD Credited

– Money Back Guarantee – Click here for more details

What Will I Take Away From The Course?

This live online course (delivered as 4 x 2-hour sessions) is designed to provide expert knowledge on social media marketing to small & local businesses.

Are you taking full advantage of what Google Analytics can deliver. It’s also free so why not utilise it to it’s full potential, this advanced course will show you how.

Our carefully created content will provide you with all the tools you need to take your analytics to a more advanced level, for marketers who have the basics down to a fine art and now want to use the service to it’s fullest potential, learning more about SEO, reporting, paid advertising campaigns, keyword tracking and much more.

This course is a great next step if you have attended our Google Analytics Beginner or Digital Marketing Masterclass course or have already been using Google Analytics at a basic level.

Course Programme

Using Google Analytics Advanced Segmentation

- Why Segmentation Is Important
- How to Create Custom Segments
- Advanced Conditions & Sequences
- Key Segmentation Takeaways

Using Google Analytics Advanced Segmentation

- Conversion Rate Essentials
- Organic Traffic Vs Non-Organic Traffic
- Acquisition Reporting
- Referrals Fundamentals

How to Measure & Report Social Media ROI

- Measuring Traffic, Engagement and Conversions Per Network
- Measuring Social Advertising ROI
- Customising Social Reports
- Useful Social Media Reporting Tools

Paid Search & Google Ads Reporting

- Key Metrics
- Measuring ROI
- Using Report Editor
- Top Tips for Reporting Paid Search & Google Ads

Keyword Tracking & Analytics

- Organic vs Paid Keywords
- Utilising Google Search Console
- Exploring Google Ads Insights
- Fundamentals of AB Testing

All attendees receive a certificate, a printed and digital copy of the course material and three months post course support.

All attendees receive a digital certificate, digital copy of the course material and three months post course support.

Limited to 10 businesses per workshop series to ensure you get the most from the workshop.

Delivered as 4 x 2-hour live online sessions each week (you will also have access to the recordings if you can't attend or want to revert back to a session)

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100% Money Back Guarantee – Click Here For More Details

Google Analytics Inhouse Training Tailor made, cost and time effective for two or more delegates

We offer inhouse options for all our courses, where our dedicated digital expert will take you and the team through the session of your choice at a time and date to suit you. If you wish to take this course inhouse and have the content tailored to your industry, or require our trainer to take a look a look at your analytics and feedback on this data, we can do this too, just let our team know when you contact us.

We will work with you to develop your content, identifying what you need to know and how SocialB can help to develop your company’s social media or digital marketing strategy.

Please contact a member of our team to book our inhouse/bespoke option.